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Jillian Wenburg

Jillian Wenburg is a strategic storyteller, sharp thinker and meticulous editor who brings writing, project management and critical analysis together to craft compelling marketing strategies. With experience as both a professor and a marketer, she applies a methodical approach to brand messaging, ensuring every word and concept serves a purpose.

What Should a Fractional CMO Do in the First 90 Days?

Jillian Wenburg 10.27.2026 No Comments

Growth changes everything, but the answer isn’t doing more of everything. That’s especially true in the first three months of a new marketing engagement, when it’s tempting to launch campaigns,…

Fractional CMOs: Leadership, Not Just Execution

Jillian Wenburg 03.05.2026 No Comments

Think of your business like a space shuttle sitting on the launch pad. The engines are humming, your team is suited up and ready and all the tactical pieces (your campaigns, content, SEO,…

One University, One Voice: The Power of Integrated Marketing

Jillian Wenburg 07.10.2025 No Comments

While institutions pride themselves on knowledge sharing and academic collaboration, their internal operations often tell a different story. Departments function like isolated islands, hoarding information, duplicating efforts and slowing down…

Demonstrating Worth: The Challenge and Opportunity for Higher Education—Higher Education Blog Part I

Jillian Wenburg 05.29.2025 No Comments

When I think back on my time in education, I remember not only the people, but also the sounds I loved: the quiet hum of the university library; the whistle…

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